Nando Cabán–Méndez, SEGD » SketchUp

Donor Recognition: Lance Armstrong Foundation

Nando — Fri, 05 Feb 2010 02:41:07 +0000

LiveStrong, the Lance Armstrong Foundation, contracted fd2s to create an Environmental Graphics package to recognize employees, volunteers, and donors throughout their new headquarters in Austin, TX. One of my assignments consisted in creating the donor recognition signage for both the interior and entrance to the main boardroom.
I used SketchUp for the concept development for a number of reasons: I think it’s very cost-effective; that is, once a model is made, it’s relatively easy to explore variations in form, materials, and colors. (Click on images for larger versions)

Another reason is I think three-dimensional images communicate better to the layman the intricacies of complex objects. Yet another reason is that, ultimately, three-dimensional models offer all the information needed for accurate orthographical views.

Even after some value-engineering, the similarity between the concept and the finished product is striking. Usually exceeding the clients expectations.

These simple drawings were created after the boardroom entrance concept. At this point, we didn’t feel a 3D model was necessary, as the dimensionality of the concept had been established.

The finished donor recognition sign.

I was also involved in the early creation of design concepts for the main entry sign. Here are some of my sketches:

3D Presentation: Polus Center

Nando — Mon, 01 Feb 2010 18:40:22 +0000

SketchUp models done as part of the Design Development for Polus Center, a mixed-use developmnet in Braşov, Romania. Concepts by the fd2s team.

This information kiosk incorporates a vertical LED display on two sides.

One of two concepts for the main exterior identification:

Detail of concept 1

The second of two concepts for the main exterior identification:

Detail of concept 2

SketchUp Design: Counter top Display

Nando — Mon, 01 Feb 2010 16:04:16 +0000

When a client needed a counter top display (funny enough, to display counter top substrates) I used a combination of skills and tools to design and illustrate a solution. The display I designed consisted in three identical modules, routed out of the same solid surface material the samples were made of. The shape of the display enables showing fewer samples (to allow for changes in available materials) without appearing “incomplete”. Ergonomics were also considered, to allow for the easy removal of samples without others interfering.