Nando Cabán–Méndez, SEGD Blog

Tag Archives: Rendering

Monument Sign Design, SketchUp 3D Model

Proposal for main identification sign (“CVS” used as a placeholder only). I like that even simple 3D models like this can communicate design intent so much better that conventional orthographic views… …and yet, contrary to popular belief, 3D models offer great tools to quickly produce 2D drawings with accurate dimensions and orthographic views. Let me show you [...]
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Sign SketchUp Modeling: Chandler Retail

For the Chandler retail project in Georgetown, Texas, we used materials that would convey the desired “contemporary ranch”: limestone (cladding), (faux) rusted steel, galvanized steel. This identity was carried through other components in the system: In order to properly illustrate the sign, I created the rusted iron and stone textures from photos I took in the [...]
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Technical 3D Design and Modeling: DropKick

A client asked for help on his project. The goal: to design a tamper-resistant frame system that would be relatively inexpensive to produce in large quantities and very easy to use. My solution was to create a frame out of aluminum, cut and bent with a tight fit, no visible fasteners, and yet, deceptively simple [...]
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Sign Design, Photomontage: Berry Hill

When Berry Hill Baja Grill approached my employer sign company at the time, they presented us with a particular dilemma. While their signage square footage allowance was plenty for a large sign, the individual faces of their hexagonal facade were not. I conceived the idea of a radiused sign wrapping around the two contiguous planes, thus [...]
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